Thus far, little attention has been devoted to exploring the nexus of energy drink consumption and other substance use. Other studies have found no significant effects on either physical or cognitive outcomes. Some studies have linked energy drink consumption with moderate improvements in physical endurance, alertness, and psychomotor performance as well as enhanced visual information processing, attention and verbal reasoning. Because energy drinks also contain sugar, taurine, and other substances that may have synergistic pharmacological effects beyond those of caffeine alone, a few researchers have assessed the impact of energy drinks on physiological and cognitive performance, with inconsistent results. An eight-ounce energy drink typically contains 80mg of caffeine (although some brands may contain several times that amount), approximately comparable to one strong cup of coffee or two twelve-ounce caffeinated soft drinks. Įnergy drinks derive their energy-boosting properties chiefly from sugar and caffeine.

Female students reported higher rates of consumption than male students however, racial/ethnic differences were not assessed. About half of college students in one recent survey used energy drinks at least once a month, primarily to compensate for insufficient sleep, increase energy, or mix with alcohol when partying. However, few empirical studies to date have examined the demographics of energy drink consumption, particularly with respect to racial differences in the prevalence or correlates of consumption. Designed to enhance alertness or provide a short-term energy boost, these drinks have become nearly ubiquitous on college campuses and recreational hot spots. Over the last decade, energy drinks such as Red Bull, Monster, and Rockstar have catapulted to prominence in the daily routines of adolescent and emerging adult consumers.

Black rockstar energy drink